Product appearance map
Where each product appears, is absent, or is replaced by a sibling or competitor.
Evidiam tests the questions buyers use to discover, compare, and select products, then shows which products appear, which competitors replace them, and which sources shape the decision.
A manufacturer can appear in a broad category answer but still lose at the selection stage. Evidiam measures the questions that move a technical buyer toward a shortlist.
What products are suitable for this application?
Category presence and qualified inclusionHow does Model A compare with Model B?
Claim coverage and competitive framingWhich model meets these exact requirements?
Recommendation fit and SKU selectionIs this product certified and compatible?
Accuracy, evidence, and citation qualityWhere can I buy it and what is included?
Channel accuracy and commercial readinessAI systems may retrieve the manufacturer's current page, an old PDF, a distributor listing, a competitor comparison, or no visible source at all. The source mix determines both accuracy risk and the remediation strategy.
Every aggregate score resolves into the underlying prompt, answer, competitor, citation, and product record.
Where each product appears, is absent, or is replaced by a sibling or competitor.
How often your qualified products are selected relative to named competitors.
Which domains and documents are cited, retrieved, repeated, or missing.
The source and content changes most likely to improve qualified inclusion.
Send your website. We test three real buyer questions and show where your company or products disappear, drift, or lose control of the source.
Check my company free